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LATEST FROM THE FIRM
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Capitalizing on the Cloud: Three Key Trends for Technology Providers
It is hard to deny the buzz around Cloud. The increased prevalence of cloud solutions is changing customer expectations, enabling companies to engage with their customers in a radically different way. These cloud plays create the potential to dramatically alter the basis of competition in the market and provide unique opportunities to unseat leaders. Conversely, the bar for an incumbent to defend its market position has been raised: established players should expect relentless attacks not only from trad...
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Waterstone and Parks Associates to hold VIP session at CONNECTIONS at TIA
Dallas, Tex., May 10, 2012 — Parks Associates research indicates cloud-based solutions will greatly expand the service market for U.S. small and medium businesses (SMBs), where currently only 21% use offsite data backup, 16% have used technical support, and 9% use virtual server solutions. Parks Associates and Waterstone Management Consulting will address market growth, new business models in SMB managed services, and the impact of the cloud during a special networking event, "SMB Cloud Services: New Re...
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3 Ways small business CFOs can cut technology costs
Singu Srinivas, a Partner at Waterstone Management Group, penned a recent article for CFO. Featured in the magazine’s Growth Companies section, "Three Ways Small Business CFOs Can Reduce IT Costs ," discusses the challenges small businesses are facing due to the increasing complexity and cost of managing their technology environments. The article identifies key trends within the tech services space and recommends potential levers CFOs can use to reduce technology spend. The small business customer incre...
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Case Study: Standardizing Offerings Across a Portfolio
A large, diversified provider of hardware, software, and services wanted to establish greater consistency and standardization across its portfolio of Infrastructure Technology Outsourcing Services. Waterstone developed a framework that is now being deployed across the business unit, to transform existing offerings and as standard practice for introducing new offers. Click here to learn more.
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Technology Companies Exploring Onshore Resourcing Strategies
In his recent Harvard Business Review Article, “Choosing the United States,” HBS professor Michael Porter argues that changing market dynamics such as rapidly rising wages in emerging economies, increasing transportation and logistics costs, and shortened product lifecycles are making nearshoring more attractive. Porter asserts that corporate executives have made sub-optimal location decisions because they fail to recognize the hidden costs associated with offshoring (e.g. attrition, loss of intellectual...
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VIDEO: Watch Singu Srinivas discuss opportunities in SMB and Consumer tech services
Partner Singu Srinivas discusses new business opportunities for large tech providers. Enterprise-grade technologies have entered the home, and the need to seamlessly connect and service all of our devices presents an oppountity which Waterstone has helped our customers turn into revenue. Increasing signs point to additional market momentum: Small IT Market Attracts Big Companies - Wall Street Journal Every Household Needs Its Own IT Guru - Boston Globe Waterstone weighs in on bringing cloud to small busi...
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Waterstone client Kronos Inc. presents their cloud services growth story at Technology Services World Conference
At the Technology Services Industry Association‘s annual Technology Services World conference (TSW), Kronos® Incorporated director of cloud services Andrew Manos presented a case study on how to successfully grow and develop a cloud services line of business. With changes in the technology landscape and the growing trend of cloud computing models, customers have new expectations and requirements of their software solutions. The changes make it necessary for organizations to reevaluate their service strat...
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New findings around the micro-SMB market for technology services
Waterstone recently completed a series of interviews with Executives across a range of companies that provide technology to micro-SMBs or mSMBs (small businesses with less than 25 employees) today, including office product retailers, telcos / ISPs, Cable MSOs, SaaS software and other service providers (mSMB technology players). The following report summarizes the findings from these interviews and provides insights into the market opportunity for tech services for mSMB technology players. Read the full r...
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