SaaStr Annual 2017: The Importance of Core Values and the CSM Psychology in Delivering Customer Success

3/7/2017

 

In early February, the global SaaS community’s entrepreneurs, investors, thought leaders, and operational experts converged on San Francisco for SaaStr Annual 2017, the largest non-vendor Software-as-a-Service confab in the world. Waterstone’s Dan Sherman attended, and sat in on multiple Customer Success sessions. Throughout these sessions, two consistent themes surfaced—the challenge and importance of communicating a company’s value to their employees and the critical importance of attracting, hiring, and nurturing Customer Success managers that that can communicate a company’s business value.

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